I remember when I was 14- 15 years old and I was obsessed with Quiz clothing. Every year I would save money for the Boxing Day Sales and lavish cash in Primark, New Look, Select and Quiz, which were my favourite brands at the time. But then something changed and my tastes became more affiliated with brands like Miss Selfridge, as I entered my university years. Brands that I had loved as a teen growing up had remained stuck in the past and due to the fast evolving nature of trends, brands like Quiz Clothing had been left behind. It wasn’t until last year that I fell back in love with Quiz and that was all thanks to a new creative vision that was cool, on trend but with creative flair that represented the Quiz vision. Moreover being a die hard Love Island fan after watching the second series, finding out that Olivia Buckland had created a new collection was enough to pique my interest and boy was it beautiful. From dazzling sequin maxi dresses to velvet bardot bodycon dresses, Quiz’s collaboration with Olivia Buckland had put their brand firmly back on the map.
While I am not the type to go ‘goo ga’ over ‘celebrity collaborations’ or endorsements, Quiz’s clothing brand became synonymous with ‘the here and now’ concept, which I was firmly a fan of. In other words, Quiz had been resurrected from the ‘clothing junkyard’ and transformed into a collection that was wearable and full of pieces that were on trend right now. While to an extent I don’t live by the seasonal fashion ‘rule book’ we are all at some point influenced by the media or celebrities and one quick glance at my wardrobe makes it evident to see that I have been inspired by S/S 17’s ‘super trends’ like bardot, off the shoulder, choker necklaces and embroidery. So imagine my excitement when Quiz personally messaged me through both email and Instagram because they admired my colourful aesthetic and appreciated the way that I had styled their clothing. As a token of their thanks, they gifted me multiple items that represented key campaigns that they thought would represent my personal aesthetic.
From draw-dropping bridesmaid dresses as seen in ‘What You Should Wear On A Second Date‘ to embroidered jeans, it was a dream come true to partner with Quiz, my childhood crush. What was once a collection aimed at teenage girls, became sophisticated, refined and above all ‘fun’, which is more than you can say about most ‘clothing lines’. Quiz Clothing had turned a full 360 degrees and I was living for their reincarnation. More to the point, I was growing even more excited about their incoming #LostInSummer collection launch, which featured clothing inspired by oriental prints, playsuits woven into an agricultural vision and the ever popular embroidered print, featured on shoes, bags and even jeans. With the re-launch of Stratford’s Quiz clothing store coming up, I was invited to attend the #LostInSummer launch party, which featured a top secret guest list, to keep us guessing.
Because my personal aesthetic is mainly centered around dresses and embroidery, I was sent an occasion dress that Quiz felt would best suit my personal style. Queue the embroidered beauty below; tailored in a bodycon format, with a mesh embroidered overlay, the dress fits into the Lost In Summer collection perfectly. With its floral embroidered feature print ironed onto a mesh overlay, the dress is romantic yet suited to clubbing too. In other words it is the perfect dress to attend a cocktail party or even a romantic beach date, two key events that are associated with the true essence of summer. While the embroidered dress was not used for either event, I did attend the Lost In Summer party, in another one of their pieces (seen HERE) because at the time I wasn’t sure on how to style the embroidered dress, in a way that wouldn’t seem over the top. But then I thought f**k it and tapped into the ‘everything goes’ trend. Because the dress has sheer embroidery detailing, I added my trusty Public Desire embroidered boots, floral bag and a floppy black hat to transform the dress from club material into an outfit that oozes hipster cool.
The embroidered trend featured prominently throughout the collection launch party, but perhaps the biggest ‘lost in summer’ trend was the oriental floral print, in a mixed shade of colour-blocked red and floral white. From playsuits to palazzo pants, the oriental print is relaxed, flirty and sophisticated enough for any occasion. While the ‘oriental print’ and ’embroidery’ were the two biggest lost in summer trends, other notable mentions include florals, denim and lace, my favourite of which I have placed below. While Quiz might have a fun summer collection on their hands, as a bargain hunter, my eye is automatically aligned to pieces that are affordable but still stylish at the same time. I am pleased to report that the cheapest item in the Lost In Summer collection is £9.99, while the most expensive is £44.99, which is very reasonable considering the price points of brand competitors like Zara, Topshop and River Island.
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The collection is permeated by playsuits, jumpsuits and dresses but in all honesty there is a trend or clothing item to suit all tastes. If you fancy yourself as a beach goddess then the white and blue tassel hem playsuit wouldn’t be out of place in a holiday destination like Greece but if lace is more your thing and you’re not really into dresses, the lemon crochet bardot top is full of Vitamin D. Whatever you choose to wear this summer, just make sure that it is Quiz. Because if there is one thing that I have learned from attending their launch party is that their pieces are affordable, good quality and bang on trend. Question is what will you choose?
Please note I was not compensated for this review but I was sent PR Samples and this article also contains affiliate links. Should you choose to purchase anything from this article, I would receive a small commission fee but this is at no extra cost to you . As usual all thoughts and research are my own. I was also a guest at the exclusive Lost In Summer Launch Party.
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