Alexi London Review - Faded Spring

‘With her hair in a bun, the long nape of her neck was swathed with delicate jewellery, Dazzling diamonds and emeralds too, bathing in a sea of precious metal, No expenses were spared, no quality was lost, an absent curl entangled in a clasp,She hummed a gentle ditty, the pearls dancing alongside her, slips of metal conjoined as one, Soft spoken murmurs as she stroked her magic jewels, infused with Eastern power, One by one the jewels took their seats, the girl cried as she choked her words out, The jewels left defeated and fell into the open jaws of the wolves, but as if by magic they were saved! Alexi London rode along in their pearl chariot, rose gold unicorns marching forth,Scooped up the jewels were saved and lived happily ever after’

Far, Far away in a secret castle lies Alexi’s jewels, guarded fiercely by its protectors. The jewels are so precious that they have been kept under wraps until now and Alexi’s secret stash has been sold to the public. Meet the name on everyone lips ‘Alexi London’.Run by CEO Jenny Wood the unusual mix of ‘minimalist’ and statement pieces has created a stellar demand for bloggers to be seen in Alexi London’s jewels and it is easy to see why. With its effortless merger between ‘day’ and ‘night’ jewels and timeless design Alexi London is a jewellery brand that does not take any prisoners. Inspired by adventurers and globetrotter, the jewels are steeped in cultural, natural, artistic and travel orientated context. From the ‘Cupid’ necklace featuring his iconic symbol of love and attraction-the arrow- to the Infinity bangle which references the timelessness of love, Alexi’s attention to detail has left its critics giving standing ovation.Whether you choose to opt for a classic or fashion inspired look Alexi London is guaranteed to find a jewel to suit your preferences.Alexi’s ability to communicate the audiences best interests through jewels is not the only empowering feature. Alexi’s free spirited but dedicated ethos means that you will not only wear their jewels with pride but also feel liberated because the jewels are tailored to you. In other words seeking advice from the Alexi team will allow you to work together to pick your key Alexi piece, especially if you are a first time buyer. Alexi might be playful but it certainly does not rest on its laurels; each hand crafted jewel is encrusted with jewels that are sold at half the price it is worth. Which is what I like about Alexi London; chain retailers are usually more concerned with maximizing profit rather than engaging with its customers and quite frankly all jewelers can learn a thing or too from newbie Alexi London. It is Alexi’s selfless approach to curating jewelry that inspired me to collaborate with Alexi London and showcase a jewel that would represent who I was a person.

Queue the ‘Mini Triangle Bangle’ in Rose Gold, set with fifteen sparkly stones of Cubic Zirconia. Featuring a delicate triangle jewel encrusted design, the mini triangle bracelet is made of Sterling Silver plated with an 18ct Gold vermeil and is the perfect accompaniment to a cocktail party. Fully adjustable the bangle needs a simple squeeze to get the perfect fit and is delicate enough to match any outfit.Whether you are rocking the minimalist look and need a delicate bangle that is still powerful enough to make a statement or are pairing the triangle bracelet with other jewels, the triangle bracelet is bound to take center stage.The upward moving triangle (blade) is representative of aspiration, fire and ambition all qualities that are true to my characteristics and traits; I am ambitious and like the ‘triangle’ have a fire within me that sees me set aspirations that I will do my utmost to achieve. On the other hand the downward triangle (chalice) is spiritual and is representative of the ancient symbols of divinity. With its unique combination of spiritual and earth centered characteristics Alexi is more than just a jeweller but a way of life too. Each gem is placed with intent to ‘dazzle and sparkle’ but most of all fill you with positive energy for the day [or night] ahead. So if you choose your jewellery to boost your confidence or wear it to feel beautiful whatever the occasion Alexi London has you covered.